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Shopify Case Study

Shape Burner Supplement Shopify Store Redesign

A redesigned Shopify store for a US supplement brand selling keto BHB capsules and apple cider vinegar gummies.

Shape Burner Shopify store homepage on a laptop and a phone, redesigned by Primora Commerce
Client
Shape Burner
Industry
Health & wellness supplements
Platform
Shopify
Services
Store redesign, bundles & SEO
Market
United States
01The brief

A clearer store that is easier to buy from

Shape Burner sells keto BHB capsules and apple cider vinegar gummies to shoppers in the US. The brand wanted a homepage that explains both products clearly and makes it simple to choose the right bundle.

02The challenge

Two products and many bundle options

With capsules and gummies each sold in 1, 2, 3 and 4-bottle packs, shoppers needed an easy way to compare formats, prices and savings. The bundle pricing also had to be consistent across the store.

03The solution

A full redesign, built for clarity and search

We redesigned the full store with custom Shopify sections: a bold new homepage, a product lineup, a bundle selector with per-bottle savings, the 30-day guarantee, customer reviews, full supplement facts and an FAQ. We then set up Google Search Console and submitted the sitemap so Google can find and index the store.

What we did

Designed and developed on Shopify

01

Full store redesign

A complete redesign of the store in the brand’s bold fire-and-gold style, built to work well on mobile.

02

Bundle selector

A capsules and gummies toggle with 1 to 4-bottle packs, per-bottle pricing, savings badges and free-shipping labels.

03

Product lineup

A side-by-side lineup so shoppers can pick capsules or cherry-flavored gummies, or both.

04

Transparent label section

The full supplement facts for each product, switchable in one click, so shoppers can see every ingredient.

05

Trust and FAQ sections

The 30-day money-back guarantee, customer reviews and an FAQ that answers common questions before checkout.

06

SEO and Search Console

On-page SEO for titles, descriptions and headings, plus Google Search Console setup and sitemap submission.

Store tour

See the store in action

A 39-second walk through the live homepage.

Store tour: the full homepage in 39 seconds

Visual tour

The homepage, section by section

Click any screenshot to view it full size.

Shape Burner Shopify homepage hero and header navigationShape Burner bundle selector section with multi-bottle savingsShape Burner 30-day money-back guarantee sectionShape Burner supplement facts sectionShape Burner blog journal section on the homepageShape Burner FAQ section

The live store’s footer credits the work: “Design & Development by Primora Commerce”.

Key pages

The pages that drive the sale

Shape Burner Shopify product page with supply options and per-bottle pricing
Product page

Product pages that make choosing easy

Each product page explains the formula in plain English and shows every supply option with its per-bottle price.

  • Clear 1 to 4-bottle supply options
  • Per-bottle pricing and supply length
  • Ingredient details taken from the label
Shape Burner Shopify bundles page with savings and free shipping
Bundles page

A dedicated bundles page

A page built around multi-bottle savings, so shoppers can stock up in a couple of clicks.

  • Savings and free-shipping messaging up front
  • Capsule and gummy packs in one place
  • Made in the USA and 30-day guarantee badges
Shape Burner Shopify compare page for capsules vs gummies
Compare page

Capsules vs gummies, side by side

A compare page that answers the most common question before checkout: which format is right for me?

  • Side-by-side comparison from the bottle labels
  • Add to cart straight from the comparison
  • Links to each product’s full details
Shape Burner Shopify store mobile design: homepage, bundle selector and product page on phones
Mobile

Designed for shopping on a phone

Every redesigned section adapts to small screens, so shoppers can compare formats, pick a bundle and check out with one thumb.

  • Mobile-first homepage and menu
  • Bundle cards that stack cleanly
  • Product pages with swipeable images

Before vs. after

From a basic theme to a store built to sell

Shape Burner Shopify store homepage before the redesign
Before: the old homepage
Shape Burner Shopify store homepage after the redesign
After: the new homepage
Shape Burner Shopify product grid before the redesign
Before: a plain product grid
Shape Burner Shopify bundle selector after the redesign
After: a bundle selector with savings

The result

A clearer store built to sell bundles

Project scope

  • Full Shopify store redesign
  • Custom Shopify sections
  • Bundle selector for capsules and gummies
  • Bundle pricing cleanup
  • Product lineup and comparison
  • Supplement facts section
  • Guarantee, reviews and FAQ sections
  • On-page SEO
  • Google Search Console setup
  • Sitemap submission

Site tech stack

  • ShopifyStore platform
  • Dawn themeCustomized Shopify theme
  • LiquidCustom theme sections
  • Google Search ConsoleIndexing and sitemap

Client review

What the client said

“Great experience, Web design was very professional. I highly recommend him …”
Shape BurnerVerified review on the Shopify Partner Directory · Oct 25, 2026 · Service reviewed: Store build or redesignRead the review on Shopify →

FAQ

Shape Burner redesign questions

What did Primora Commerce build for Shape Burner?

We redesigned the full Shape Burner Shopify store for a supplement brand: a bundle selector for 1 to 4-bottle packs, product lineup and supplement facts sections, guarantee, reviews and FAQ sections, plus on-page SEO, Google Search Console and sitemap setup.

Can you redesign my supplement Shopify store?

Yes. We redesign Shopify stores for supplement and wellness brands in the US, UK and Canada, including bundle and multi-pack sections, and we can show you a free design preview before you order. See our Shopify store redesign service.

How much does a Shopify store redesign cost?

Our Shopify Store Redesign packages are $499+, $799+ and $1,299+, depending on how many pages and custom sections your store needs.

Will I lose my products or SEO during a redesign?

No. A redesign changes your theme and design. Your products, orders, customers and apps stay in your Shopify store, and we keep your page URLs and SEO settings in place.

How do I get started?

Request a free Shopify store audit and get a written reply within 48 hours, or message us on WhatsApp at +1 470 530 2140 or email hello@primoracommerce.com.

Want a Shopify store that sells?

Tell us about your store and we’ll send you a clear plan and a fixed quote.